Sunday, September 26, 2010

National Cruise Vacation Month October 2010

October is National Cruise Vacation Month


Cruise Lines International Association (CLIA) is North America's largest cruise industry organization. CLIA represents the interests of 25 member lines and participates in the regulatory and policy development process while supporting measures that foster a safe, secure and healthy cruise ship environment. CLIA is also engaged in travel agent training, research and marketing communications to promote the value and desirability of cruise vacations and counts as members 16,000 travel agencies.

CLIA’s sixth annual World's Largest Cruise Night (WLCN), a one-day travel agency initiative, is set for October 13th. WLCN is the largest promotion of the year for the cruise industry.

Last year, World’s Largest Cruise Night (WLCN) generated an expected $45 million in cruise sales and nearly $6 million in new commissions for travel agents. Judging by the preparations and announced plans underway, both agents and CLIA member cruise lines are gearing up for an even bigger WLCN 2010.

All Month Long Virtual Event

Once again we will be participating with the “Virtual WLCN” option which extends throughout the month of October and, this year, will feature video of as many as seven cruises lines on our individualized agency WLCN microsite.

Watch for more information about WLCN on our Facebook Page

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